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  • Writer's pictureLorena Bello

3D Fashion & VNTANA AR: the new Retail

3D Design and Virtual and Augmented Reality (VR/AR) have arrived to stay. Especially in a moment in which fashion technology becomes key in the search of offering customers better shopping experiences out of the physical buying channels.

3D apparel design (garments, shoes, accessories, etc.) offer a lot of possibilities in different stages of the design and production processes. But it is also a great tool for marketing and sales areas.

In this post we are going to see how a 3D model designed by me become into an AR product thanks to the VNTANA augmented reality platform.

A new product dimension that, integrated into our e-commerce, allow digital customers a total interaction with fashion goods and an improved shopping experience.

At the end of the post, you will see the 3D model with which you can interact 360º.

If you are reading this post from your phone or tablet, you can enjoy the Augmented Reality experience by clicking the upper icon that you can see in the image and following the instructions.

If you are on a computer device, you can do it by capturing the code below it with the QR reader of your smartphone or tablet.


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